Chelsea Keetley

WHY Hospitality newsletter

WHY Coffee

Coffee and café culture, kept practical and grounded — changing customer habits, craft, trends, and the role cafés play in bringing people together.

2 articles

Shroom-mendous Benefits in Every Sip

14 September 2026 · Chelsea Keetley

Shroom-mendous Benefits in Every Sip

By Chelsea Keetley

WHY Coffee's Origin Matters: The Impact of Terroir on Flavour

12 September 2026 · Chelsea Keetley

WHY Coffee's Origin Matters: The Impact of Terroir on Flavour

Each year, the world produces 11 million tonnes of coffee, with origins ranging from Angola to Zimbabwe.